Naoma secures $440K to transform B2B product demos with AI
Early-stage startup Naoma has raised $440K in fresh funding to bring instant, AI-generated video demos to B2B sales teams, targeting one of the most time-consuming and manual parts of the enterprise sales cycle.
The capital will be used to accelerate product development, expand engineering and go-to-market teams, and deepen integrations with leading CRM and sales enablement platforms. Investors see the company as part of a new wave of AI-powered sales tooling designed to personalise outreach at scale.
AI-driven video demos tailored to every prospect
Naoma’s platform enables sales representatives to generate short, tailored video walkthroughs of a product in seconds, using AI video generation and workflow automation. Instead of sending generic slide decks or requesting live demo slots, reps can share links to dynamic, interactive demos that reflect a prospect’s industry, use case and tech stack.
By ingesting data from tools such as Salesforce, email sequences and website analytics, Naoma automatically adjusts messaging, feature focus and on-screen flows. The startup positions this as a way to move prospects from initial interest to qualified opportunity faster, while freeing sales engineers from repetitive demo preparation.
Targeting the pre-sales bottleneck in modern SaaS
As SaaS products become more complex, many vendors rely heavily on pre-sales engineers to build custom environments, configure sample accounts and run live sessions. This process can delay deals and limit how many prospects receive a meaningful product experience.
Naoma aims to act as a bridge between marketing and sales, giving buyers an on-demand, product-led journey that mirrors a live demo without requiring human involvement for every interaction. For sales leaders, the platform promises richer engagement analytics, including which features are watched, replayed or skipped.
Positioning in the competitive AI sales landscape
The funding round underscores investor appetite for tools that apply generative AI to concrete revenue outcomes. While the market for sales automation and video outreach is increasingly crowded, Naoma is betting that deep product integration and high-fidelity demo experiences will differentiate it from generic video messaging platforms.
With $440K now in hand, the company plans to onboard early design partners in the SaaS, fintech and HRtech sectors, refining its AI models on real-world sales cycles and expanding its library of reusable demo templates.